Asides
Manchester Orchestra: Simple Math
Forging a compelling narrative whilst still remaining true to the spirit of a track is pretty much the Holy Grail of music promos, and it doesn’t get much better – or at least as life-spanningly complete – as this epic effort from self-confessed ‘super team’ Daniel Scheinert and Daniel Kwan (aka DANIELS – originally spotted by MarBelle last year with their light vomiting promo Pigeons).
As a car crash unfolds before our eyes, so does the life of its unfortunate victim…
Manchester Orchestra – “Simple Math” from DANIELS on Vimeo.
Author: Matt Strachan
Matt makes films as well as writing about them. Although this forces him to put his money where his mouth is, his hands do most of the typing and his films are made for peanuts, leaving his mouth free to mumble overly complicated metaphors about itself. Twitter: @Film_140
Tags: Discussion
5 comments for “Manchester Orchestra: Simple Math”
Post a comment
Categories
Get the DN iPhone App
Subscribe For Free
Podcast
Blog
Be Social
Hey, nice to see you on DN Matt. Have you been posting a while? Nice pick btw.
Cheers Sondhi (Jason?) – still early DN days, although the first of many hopefully..!
Jason indeed. Cool!
[...] ago we saw the UK Music Video Awards take place and even though we’d featured such winners as Manchester Orchestra: Simple Math, Eskmo: We Got More, Cool Fun: House and Is Tropical: The Greeks, there were also a load of [...]
[...] by Matt Strachan last year as an ‘epic effort‘ and ‘life-spanningly complete‘, the promo for the Manchester Orchestra’s [...]